The Ads That Make People Stop Scrolling. Built for Your Business.
Video is where Meta ads perform. Short-form video consistently outperforms static creative for reach, cost per lead, and conversion, especially in the home service space, where showing the work builds trust faster than any headline. We create the ads so you don't have to figure it out on your own.
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From Blank Page to Finished Ads in Days, Not Weeks
Most contractors put off video because they picture a film crew and a week of lost jobs. It's nothing like that. Exemplary Painting had finished, ready-to-run ads in under seven days, filming included.
Concept and Script
We write the hooks and the script around your offer and your trade. You'll know exactly what to say before anyone hits record.
Shoot Day
Usually you film it yourself, with us coaching you through every take. Some shoots we come out and handle the camera. Either way, no experience needed.
Edit and Format
Captions and motion graphics go in, then every cut gets sized for Reels, Stories, and the feed. Each video ships with several hook and CTA versions.
Test and Refresh
The versions run head to head inside your Meta ads campaigns. Winners get the budget. New creative gets made from what the numbers say, not from a hunch.
Done-For-You Video Ad Creation from Concept to Finished Creative
We handle everything from scripting to final edit. You don't need to know how to make a video ad. Show up, follow the direction, and we'll turn it into a finished creative that's ready to run.
Custom video ad concept and scripting
On-camera coaching and direction
Platform-optimized formatting
Professional editing, captions, and motion graphics
Multiple hook and CTA variations for split testing
Brand-consistent visuals aligned with your business
Video Ads Consistently Outperform Static Creative for Home Service Businesses
Across our active client accounts, video ads produce lower cost per lead and higher conversion rates than static creative, particularly for HVAC, electrical, and remodeling businesses where seeing the work matters. We've built and tested enough creative to know what stops the scroll and what gets skipped.
You don't need a production crew. You need the right script, the right format, and someone who knows what converts.
- Painting Contractor
Exemplary Painting
Exemplary Painting needed professional video ads without the weeks-long wait. We filmed and delivered completed ads in under 7 days, ready to launch.
- Window Blinds
Bumble Bee Blinds
High-converting creative was a core piece of the system that turned $10,000 in ad spend into $100,000+ in closed revenue for Bumble Bee Blinds.
- Electrical Contractor
LG Electrical
LG Electrical wanted to know if Meta ads could work for an electrician. High-converting creative and fast follow-up built a $93,000+ sales pipeline in under 60 days.
What Contractors Usually Ask About Video Ad Creation
1. Do I have to be on camera?
You don't have to be, but owner-on-camera content consistently outperforms faceless ads in the home service space. Homeowners are hiring someone they're letting into their house. Seeing a real person builds trust fast. We'll coach you through the whole thing.
2. What if I've never made a video before?
That's the norm, not the exception. We script everything, tell you exactly what to say, and coach you through every take. Most clients are surprised by how straightforward the actual filming turns out to be.
3. How many video ads do I get?
That depends on your package. We'll walk through the options on your strategy call. Every package includes multiple creative variations so we can test and find what performs best in your market.
4. Can you work with footage I already have?
In some cases, yes. If you have job site footage, before-and-afters, or customer testimonials on video, we can often work with that material. Bring it up on your call and we'll take a look.
5. What formats do the videos come in?
Vertical cuts for Reels and Stories, plus versions sized for the Facebook and Instagram feed. Every one has captions, because a lot of people scroll with the sound off and your ad still has to make sense on mute.
6. Do you come out and film, or do I?
Mostly you do, with us coaching every step. Footage shot on your real job sites, by the person homeowners will actually meet, tends to feel more trustworthy than anything polished. When a project calls for it, we come out and shoot it ourselves.
7. How fast can I have ads ready to run?
It mostly comes down to getting the shoot on the calendar. For Exemplary Painting, it took under seven days from filming to finished ads. Once the ads exist, they plug straight into your campaigns, and if you don't have tracking in place yet, our data tracking setup makes sure you'll know which video is actually booking jobs.
