If You Can't See Where Your Leads Are Coming From, You're Guessing
Most home service businesses make marketing decisions based on gut feel because their tracking is broken, incomplete, or nonexistent. We build the infrastructure that shows you exactly what's working, and then we use that data to make every dollar in your ad account work harder.
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A Tracking and Optimization System Built Around Revenue Data
This isn't installing Google Analytics and calling it done. We set up the full attribution framework, from the first ad click to the booked job, so you have real visibility into your cost per lead, conversion rates, and which campaigns are actually driving revenue.
Meta Pixel setup and event tracking
Call tracking setup and attribution
Landing page conversion rate analysis
Google Analytics 4 integration and goal configuration
A/B testing framework for pages and offers
Custom reporting dashboard with metrics that actually matter
Our Clients Have Cut Their Customer Acquisition Cost by an Average of 30%
When you know exactly where your leads are coming from and what's converting, you stop spending money on what isn't working and put more behind what is. That's what a 30% reduction looks like in practice: not a magic trick, just better information leading to better decisions.
- Window Blinds
Bumblebee Blinds
We helped Bumble Bee Blinds generate $100,000+ in closed revenue from just $10,000 in ad spend using a strategic combination of Meta ads, high-converting creative, and lead optimization.
- Painting Contractor
Exemplary Painting
We helped LG Electrical LLC generate a $93,000+ sales pipeline in under 60 days through a strategic combination of Meta ads, high-converting creative, and fast lead follow-up systems.
- Electrical Contractor
LG Electrical
We helped Exemplary Painting create high-converting video ad creative with a rapid turnaround, filming and delivering their completed ads in under 7 days.
What Business Owners Ask About Tracking and CRO
1. My ads are running. Do I really need this?
If you can't tell which ad, which audience, or which landing page is generating your booked jobs then yes. Running ads without proper tracking means you're optimizing for the wrong things.
2. What's the difference between a lead and a conversion?
A lead is someone who filled out a form or called. A conversion is a booked job. Most agencies track leads. We build toward tracking actual revenue, so your ad spend is tied to jobs on your calendar -- not just names in a spreadsheet.
3. Do I need this as a separate service if I'm already running Meta ads with you?
Data tracking and CRO are built into our Meta ads management. This standalone service exists for businesses with existing campaigns running elsewhere, or for owners who want to strengthen their foundation before launching ads.
4. How long does the initial tracking setup take?
Most setups are complete within one to two weeks, depending on your current tech stack and what's already in place. We audit everything before we touch it so nothing gets broken in the process.
